What is the difference between juice made of concentrate and pure juice?

A fruit juice made from concentrate is a product consisting of concentrated fruit juice mixed with drinking water.  Flavours, fruit flesh and cells from the same type of fruit which are obtained using suitable physical processes may be used in fruit juices which are made from fruit juice concentrate.

Here is a description of the production of fruit juice made from concentrate using the example of orange juice:

1. Squeezing of the oranges

2. Separation of fruit flesh and juice; deep freezing

3. Separation of flavourings, splitting into water-soluble and liposoluble components

4. Extraction of the fruit's own water from the juice

5. Deep freezing the concentrate

6. Defrosting the concentrate

7. Blend the concentrate with drinking water

8. Addition of orange flavour

9. Addition of defrosted fruit flesh

10. Bottling and pasteurisation

The use of single components enables the composition of juices that always taste exactly the same.  

 

A directly extracted juice contains only the original, fruit-specific ingredients of the processed fruits.  The standardisation of taste and flavours is not possible.  Certain variations in taste and flavour have to be accepted, as nature does not obey humanity's artificially created standards. 

Here is a description of the production of a directly extracted juice using the example of orange juice:

1. Squeezing of the oranges

2. Separation of fruit flesh and juice (for technological reasons)

3. Short-term cooling of the juice to 2-3°C

4. Addition of the fruit flesh for the filling process

5. Bottling and pasteurisation

Avoiding the use of concentrates in the production of our juices is one of Rabenhorst's top priorities. We preserve the natural structure of the directly pressed juice and, with it, most of its vitamins and vital substances.